Celebrity Tips for Creative Entrepreneurs

2017-07-07T18:22:16+00:00March 23rd, 2017|INC Articles|

From the post-Grammy red carpet, how to make it big by following John Travolta's footsteps. At the City Gala this year, not only did I have the amazing opportunity of speaking about empowerment as part of an entrepreneurs panel, I also hit the red carpet to interview the celebrity crowd. Along with Alan Taylor of Inc Radio (Alan spoke on Leadership!) we interviewed the A-listers on the red carpet to find out what tips they had for you, the creative entrepreneur. For those of you not yet in the know, City Gala and City Summit are a part of Producer, Ryan Long's mission to "advance community through humanitarian events." The City Gala event educates entrepreneurs and simultaneously seeds start-up non-profits like the International Arts & Philanthropy, Breed Life and Passion 4 Kids. Pretty amazing, right? From Summer Nights to Taking Flight As a pilot, John Travolta knows a thing or two about checking lists to stay alive. Maybe in your everyday life it [...]

The Real Secret to Constant Innovation Momentum for Your Business

2017-07-07T18:20:07+00:00March 22nd, 2017|INC Articles|

Building an innovation team can save your business, but only if you invest out and in-house as well. There is no putting your head down while swimming in the constant changing tides of business innovation. That moment you put your head down to zero in on growing what you've already built, is the moment you get left behind. As you tread water and look around, you'll realize everything has changed... without you, and you are sitting in a position of either being or drowning and becoming obsolete. To avoid being left behind by innovation, you have two options. The first option is to build an in-house innovation team and the second option is to bring in outside help when you are in need of direction. I am going to break down the options and explain why you actually need both. First, Let's Talk About Internal Innovation Teams It's not a new [...]

If Your Brand Isn’t Changing, You’re Doing It Wrong

2017-07-07T18:17:58+00:00March 15th, 2017|INC Articles|

How your small business can/should disrupt, innovate, and succeed through constant transformation. Business definition of transformation in an organizational context as "a process of profound and radical change that orients an organization in a new direction and takes it to an entirely different level of effectiveness." In this uber-competitive and fast paced business world we have created, the expectations are higher than ever for innovative companies that move with the needs of the consumer. Your business is no different, and must stay with the trend of transformation... or die. To prove this point, and a few others, I talked with Richard Hartell, Global President of Publicis Media Business Transformation, a practice responsible for research you need to know about. Why Constant Brand Transformation Is the New Normal Based on the definition of transformation I shared above, it only makes sense that you would want your business constantly shifting towards higher levels of effectiveness. But it [...]

How to Tell If a Business Idea Is Truly Different From the Rest

2017-07-07T18:15:38+00:00March 13th, 2017|INC Articles|

If you really want to know, you need market proof. Here's how to get it without investing a small fortune. When you commit your career to a field for as long as I have, you learn a few nitty-gritty tricks when it comes to getting off the ground without a money tree. I've been working for 25-years in product design and development and one very valuable tidbit I've learned is this: there are a lot of ways to get market proof and if you want to get serious, you have to have it. First, Let's Talk About Amazon The most significant route that we use with our clients is Amazon. There's nothing better than a quick hit on Amazon to know whether or not somebody wants to buy what you are selling. We do this in a really unusual way that I think a lot of people underestimate. Sometimes, you have something [...]

LA Innovation: Bigger, Better, & Cleaner Than Ever

2017-07-07T18:14:18+00:00March 11th, 2017|INC Articles|

How one incubator is securing the future for California's clean ideals and disruptive technology too. When I say California and clean tech, you probably say Silicon Valley. Most others would probably say the same because, historically, LA has lagged behind the valley and others in becoming an Industry of Innovation. That is, until now. The LA CleanTech Incubator(LACI), is a cooperation between industry and city to get rid of the lag and catapult Los Angeles to the forefront of clean and disruptive tech. Why Does LA Matter? With California as the 6th largest economy in the world and LA as the 2nd largest city in California, these kinds of long term local investment ventures mean that no matter what direction a new national agenda goes, LA has set roots in Green Energy jobs, investments, and growth. It's a life insurance policy for the future industries of these massive economies, and much needed [...]

Trading the Cold Call for the Power Call

2017-07-07T18:12:23+00:00March 10th, 2017|INC Articles|

How making two power calls a day can grow your firm just like this leading app developer did. The lines of communication have never been more open. There are more ways, than ever before, for us to talk to one another. We know this to be true, so why, in business, does it seem harder than ever to get through to people? It could be that, perhaps, we are doing it wrong. It used to be that cold calling was the way into people's homes, offices, and eventual hearts checkbooks. What I am learning in my own business, and have confirmed with Rahul Varshneya, owner of Arkenea, the leading App Product Development firm helping non-tech founders build better apps, mobile, and e-commerce websites, is that the process for communicating may have changed, but the power of an actual free phone call is worth the time. You Have to Engage Your Potential [...]