Project Description
Retail & Contract Furniture Design
Research, Sourcing & Development
Select Brands: Whalen Furniture, Bayside Furnishings, Better Homes & Garden, Golden Oak
Retailers: Costco, Target, Office Max, Walmart, Sam’s Club
Best-Seller: Better Homes & Garden Autumn Lane
DESIGNED IN SUCCESS
The Challenge
To create an affordable, high quality, furniture design collection exclusively for Walmart, that supports modern technology needs, resonates with Better Homes & Gardens consumers, and assembles without the use of tools.
The Solution
A farmhouse inspired modern country design featuring a combination of classic linear molding details and lathe turned feet, with a satin black solid paint and wood two-tone finish.
RAVE REVIEWS & TESTIMONIALS
Bought 4 of the end tables and these are very easy to assmble and look GREAT with our living room decor. Changes the whole look of the room. Richer and warmer look.
I was looking for an end table and a console so I bought one of each and they are wonderful. They look great and very easy to assemble. If it wobbles, you didn’t put it together right! The end table wobbled when I first got it together, but after I went back and tightened the latches, it was fine! I would very much recommend this set!