Gaming Design – Defying the Odds 2017-05-23T15:29:04+00:00

Project Description

Retail Gaming Design

Research, Sourcing & Development

 

Select Brands: xRocker; Ace Bayou; LevelUp

Retailers: ToysRUs; Target; Walmart; Wayfair

xRocker 1st Person Shooter Chair | Gaming Design | Hazz Design

Brand Boost: xRocker Growth

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Designers
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Months
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Tradeshows
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New Designs
Wayfair | Gaming Design | Hazz Design
Trek Chair Base | Gaming Design | Hazz Design
Hunger Games Inspired Gaming Design | Hazz Design
Cyan Peek Gaming Design | Hazz Design
Gaming Design Headphone Holder | Hazz Design

ODD-BEATING GAMING DESIGN

The Challenge

Three months prior to their next Las Vegas Market tradeshow, Ace Bayou came to Hazz Design with the challenge to help them grow their xRocker Gaming Design collections with broader demographic design and raise buyer perception on the brand.

xRocker Brand

The Solution

Even Tom & Tracy’s usual prolific design speed was challenged by this tall order, but they rose to the occasion and not only redesigned the entire gaming design collection with new designs, but by the next trade show had rehabbed their Juvenile collections as well. All in total – 150 SKUS – colors, materials and designs were added to Ace Bayou’s intellectual property asset portfolio.